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Consumer specialist backing founder-led American brands in food, beverage, wellness, beauty, personal care, apparel, accessories, lifestyle, and next-generation retail. Beliade leads Seed–Series A rounds, selectively invests at growth stage, writes $1M–$7M checks, and targets 5%–20% ownership.

Stage focus
SeedSeries ASeries B
Lead / follow
Mostly Lead
Check size
$1m–$10m
Ownership target
5%+
Specialization
Consumer
Generalist / Specialist

Specialist

Latest fund vintage

2025


Investing team
How to reach them

bill@beliade.com


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